Skip to content
Priority Group Integrated Brand Delivery logo
  • Services
  • Why Us
  • About
    • Our Team
  • Contact
Menu
  • Services
  • Why Us
  • About
    • Our Team
  • Contact
Linkedin Youtube

Our Team

Leadership

Joe Straka
President and CEO
Rob Straka
Co-Founder and Vice President of Client Services (Brand Delivery)
About Priority
Priority Group is an integrated brand delivery platform helping companies grow their brands in channels people see, touch, feel and experience.

PRIVACY POLICY
Company
  • Services
  • Why Us
  • About
  • Our Team
Engage
  • Latest posts
  • Join The Team
  • Contact us
Free e-Newsletter Sign Up

Receive marketing news and updates on printing and promotional products, special events, free offers and more.

Priority Group Integrated Brand Delivery logo
White Priority Press logo
White Priority Graphics logo
White Priority Promotions logo
White Priority Imaging logo
White Priority Products logo
White Diversity Press logo
White Shirley logo
Facebook-f Linkedin-in
Businessman holding cellphone and coffee

Joe Straka

President and CEO of The Priority Group

Black LinkedIn Icon

Joe Straka is the President and CEO of The Priority Group, an integrated brand delivery platform that helps companies produce, deliver and grow their brand in the marketplace. At  Priority, he leads a company with 40 years of experience helping clients deliver their brand  and through channels people see, touch, feel and experience. 

Joe is a successful brand manager and entrepreneur with a broad and distinguished career.  As a corporate executive, Joe worked for Procter and Gamble in brand management leading  strategic initiatives for household brands Dawn, Joy, Cascade, Mr. Clean, Febreze and  Swiffer. Joe began his career at Ernst & Young as a management consultant assisting  Fortune 500 companies. As an entrepreneur, Joe helped launch a venture backed software  company and founded a national real estate development firm working with substantial  private equity firms. 

The oldest of four brothers, Joe purchased Priority Press with his youngest brother Rob in  2009 from their father, Jay Straka, who founded Priority Press in 1980. Building upon  Priority Press, the Straka brothers founded Priority Group and began building an integrated  family of companies to assist brand managers and marketing driven organizations.  

Today, Priority Group serves organizations of all types—name brands, start-ups and mom and-pops—on a national basis. Priority Group consists of seven companies including:  Priority Press, Priority Graphics, Priority Promotions, Priority Imaging, Priority Products,  Shirley Engraving and Diversity Press. 

Joe holds a Bachelor of Science degree from Miami University and a MBA with  concentrations in marketing, strategy and finance from the Kellogg School of Management  at Northwestern University.

Person working on project

Rob Straka

Co-Founder and Vice President of Client Services
(Brand Delivery) of The Priority Group

Black LinkedIn Icon

Rob Straka is Co-Founder and Vice President of Client Services (Brand Delivery) of  The Priority Group, an integrated brand delivery platform that helps companies  produce, deliver and grow their brands in the marketplace. At Priority, Rob oversees  brand delivery ensuring that all Priority clients are completely delighted in every way  possible. 

Rob began his career at Priority Press learning the business from his father Jay who  founded the commercial printing company in 1980. During this time Rob learned  various aspects of the business including operations, sales and customer satisfaction.  Rob’s customers included companies United Healthcare, Indianapolis Motor  Speedway, Napa Autoparts, the National Football League and Adidas amongst others.  

The youngest of four brothers, Rob purchased Priority Press with his oldest brother  Joe in 2009 from their father. Building upon Priority Press, the Straka brothers founded Priority Group and began building an integrated family of companies to assist  brand managers and marketing driven organizations. 

Today, Priority Group serves organizations of all types—name brands, start-ups and mom and-pops—on a national basis. Priority Group consists of seven companies including:  Priority Press, Priority Graphics, Priority Promotions, Priority Imaging, Priority Products,  Shirley Engraving and Diversity Press. 

A graduate of Michigan State University, Rob has a Bachelor of Science degree in  Business and Psychology and will graduate from the Harvard Business School in 2022.